Although two days have passed, the advertising related to Audi Xiaoman is still fermenting, and the advertising agent "Shangsi advertising (Shanghai) Co., Ltd." has been pushed to the forefront. recently, the media picked up its "black history". As early as 2017, Shangsi advertising shot a series of promotional short films for Baojun 510 model, including three videos: Women's version of 510 provocation strategy - sister chapter, men's version of 510 provocation strategy - Han chapter and the full version of the integration of the two**
Jingdong's main venue on June 18, 2022 - pre order on the evening of May 23
In "510 tease introduction - Girls", was questioned to contain vulgar pictures , such as locking the position at the root of women's thighs and making a freeze frame close-up, using women's bare legs as the shooting foreground, and then pushing the position close to between her legs.
The actions of women in the advertisement are also exaggerated. For example, in the picture of the car wash room, the model wearing a short skirt wipes the car with a car sponge while leaning close to the body to show the hip lines.
According to the official introduction, Baojun 510 model has a unique shift posture, so the creative team has developed two memory symbols , which are similar to the shift gestures of "rotary knob" and "flick switch" to attract young consumers.
Relevant advertising videos shot for Baojun have been uploaded on major platforms, including the home page of Shangsi advertising official website. However, up to now, Shangsi official website has been inaccessible and always shows " updating ".
