Luo Yonghao and Wang Tuo's "make a friend e-commerce school chat bureau" played the third time. This time, some netizens' questions were hilarious and some were serious. Why did Miss Luo curse halfway through the live broadcast? How much deposit does Mr. Luo have? Will live e-commerce make physical businesses unable to make money?
For details, please see the Q & a summary below——
Netizen: I heard that Lao Luo is very strict with the team. Sometimes half of the live broadcast ends in swearing. Is it true
Luo Yonghao: Yes, but swearing is definitely wrong. In the end, I apologize for swearing, and employees should also be punished for their mistakes.
I often swear at the live broadcast because there is something wrong with the product we are selling. If it is not corrected in time, it may harm the interests of consumers in our live broadcast room. Especially when there are three or four such problems in one night, I'm easy to get angry.
Of course, this is still a mistake. This treatment is incorrect, so I often apologize to them afterwards.
However, if there is something that may cause trouble to consumers in the live broadcasting room, it is still necessary to strengthen management, but it should not be done in front of customers. I really don't handle it well sometimes. I'm very sorry about that.
Netizen: how much deposit does Mr. Luo have now
Luo Yonghao: this question amused me. Well, I basically don't have any so-called deposits, because I haven't paid all my debts up to now. But now I have a frozen bank account. He didn't say hello to me when he returned the money I lent to others. He called back according to the original account. As a result, it was frozen as soon as he entered it.
At the time of the accident of hammer technology, that is, at the end of 18 years, when the account was frozen, there were about 100000 yuan in it. One of my debit cards, and then I looked at it recently. There were more than 600000 yuan in it.
I estimate that the freeze will be thawed in a few months. I'm still very happy with 600000 yuan.
Netizen: Miss Luo, don't you regret not going to college
Luo Yonghao: when I was teaching in New Oriental, I always told my students not to drop out of school unless they had to. It's important to finish college because I have outstanding personal ability. It's ok if I don't go to college, but if I choose again, I don't have to drop out of school, but I will be more cautious, because you still have a lot of trouble in society if you haven't gone to College.
For example, in an interview, you are often humiliated. I often cite an example. I participated in the recruitment of an enterprise in Tianjin. In those years, there was no Internet, but I sent recruitment advertisements in newspapers. The vast majority of advertisements would require a bachelor's degree or above. One of them was omitted by human resources. I was very happy and thought I could try it.
After that, the interviewer began to call in one by one. Then when it came to me, he looked at my resume and said, which university did you go to? After that, I was a little embarrassed and said I didn't go to college. He said, then why are you here? I took out the tofu piece of the job advertisement cut out from the newspaper from my pocket and showed it to him, saying that you didn't write the requirement for a bachelor's degree. He said yes? In front of me, he said fiercely who to call, and then called the manpower to ask why he didn't write the requirements for bachelor's degree?
Manpower was panicked and said there was a mistake.
Then the interviewer came back and said to me, I'm really sorry to let you go in vain. I said it was ok, so I came out.
The interviewer certainly didn't mean me any harm or deliberately humiliate me, but if you've experienced this kind of thing, you'll actually remember that picture all your life. Therefore, because of my low educational background, I compete on the same track with people whose comprehensive ability is far worse than me in the face of many opportunities in the society. At this time, I think I have reduced my dimension, but people still think you are not qualified to participate. I experienced this kind of thing many times when I was young.
So what I want to tell you is that unless you have to, don't easily consider dropping out of school, but some people always have reasonable reasons to drop out of school, and I won't stop them. I just say that we should be extremely careful about this matter.
Netizen: what is the teaching philosophy of e-commerce school? What kind of students do you want to cultivate
Luo Yonghao: in fact, our e-commerce school doesn't simply want to cultivate some big online celebrity anchors. This is not the purpose. We still want to send talents to the whole industry. This matter has both economic benefits and social value. Some authoritative research institutions, as well as our Ministry of human resources and social security, have some predictions about the live broadcast e-commerce industry. It is still a fast-growing industry. The scale last year was 2 trillion, this year it can reach more than 300 billion, and next year it will be about 4 trillion. Correspondingly, the number of employees can reach 40 million, so there is still a major talent gap here.
Moreover, there is an objective current situation that those who can do live broadcasting will not do training, and those who can do training will not do live broadcasting. Brother long happens to be across two industries and has reached the top of the pyramid. Therefore, we feel it incumbent on us to do this, which not only has our own development and interest demands, but also can objectively create great social value.
Therefore, our positioning is different from many people's imagination. It doesn't mean that we lack several powerful anchors and want to do it through training. In fact, we mainly think that there is a huge opportunity here, and then we happen to be good at both.
Netizen: isn't selling goods live just to make money? What value can it create
Luo Yonghao: there are some problems with this idea. From the bottom logic of business, meeting the voluntary transactions of both sides is always beneficial to both sides. Therefore, when I don't quite understand the live e-commerce, I saw countless people shopping with those big anchors, and the sales volume is amazing. We firmly believe that it must have created some value, but we didn't understand it at that time. After we have done this, we will understand that e-commerce on short video platforms such as Tiktok is an interest e-commerce.
The so-called interest in e-commerce means that when people have no clear consumption intention or don't know what they want to buy, the system algorithm makes a relatively high level of intelligent judgment, which leads to some consumption. These consumption have made great contributions to stimulating domestic demand and boosting the overall environment of the whole economy. So in this sense, this industry has actually created great social value.
In many categories, the sales volume on the Tiktok platform has exceeded that of traditional e-commerce giants, but we may not know it.
Netizen: now live selling is booming. It turns out that physical businesses can make money, but now many primary sources of goods can be sold directly to consumers. Everyone can't make money. Won't the economy collapse
Luo Yonghao: this idea is wrong. In terms of the operation efficiency of the whole society, the lower the cost in the consumption process, the better.
In the past, due to the limitations of technology, after goods came out of manufacturers, they had to go through several channels to reach consumers. All employees in the middle have objectively created social value, so they have been rewarded accordingly. However, the operation efficiency of the whole society is not high, so the essence of live e-commerce is technological progress and innovation.
In the process of technological innovation, some people will lose their original jobs, but you can't complain about society. You need to learn new things and go to new fields. In fact, that's the case. Many of our traditional industries have disappeared. When I was a child, there were many bicycle repairers on the street, but now there are few. Generally, they are bicycle repairers, and after-sales are responsible for you. There are also pot menders, kitchen knife sharpeners and shoe repairers. These traditional industries have disappeared. Don't you think those employees are pathetic? It's also very poor, but the society as a whole has made progress and benefited the vast majority of people.