The New CEO Of Warner Bros. Will Double His Bet On Harry Potter IP

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A large number of senior executives have left Warner Bros., but one thing that hasn't changed is to continue to focus on Warner Bros's flagship series. It has been reported that zaslav is looking for a person in charge for the entire DC brand, similar to Kevin Fitch, President of Marvel studios under Disney. It seems that Harry Potter is also on Warner's priority list.

According to the Wall Street Journal, zaslav is seeking to produce Harry Potter related content for HBO max. The report also said the CEO planned to meet with Harry Potter author JK Rowling to discuss potential content.

This is quite interesting because Warner Brothers' Harry Potter brand is struggling. "Magical animal 3" is still in release, with a global box office of only $379 million. Far less than the $648 million in wonder animal 2: the crime of grindworth (2018) and the $811 million in wonder animal 1.

"Magical animals" is only a derivative of "Harry Potter". There are still many directions for the Harry Potter series. As for games, the legacy of Hogwarts developed by avalanche studio is planned to be launched during the Christmas holiday in 2022.

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