Zero Foundation Crash Class Is Popular. What's The Routine Behind "lying And Earning"?

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"Xiaobai video editing special training camp", "0 yuan learning dubbing with a monthly income of more than 10000", "embarking on the road of illustration realization in three days"... The zero foundation crash class is popular, and what is the routine behind "lying and earning" Recently, dubbing, illustration and other "zero foundation crash classes" have become popular rapidly. Some training institutions claim that "Xiaobai" can also learn and learn to make money, but in fact, the so-called "quick" routine is full. Many students complained that their fees were high, it was difficult to refund, the course was "unreliable", and it was difficult to fulfill the promise of recommending orders.

Dubbing, illustration, short video editing... Recently, around the current popular network skills, some "zero foundation crash classes" have become popular rapidly. The reporter found that on short videos and social platforms, many businesses targeted groups such as new employees and full-time mothers, and used their desire for one skill to attract students with attractive advertisements of "low threshold" and "high return".

However, after the high tuition fees were collected, some institutions "showed their original shape". On a complaint platform, some students said that the course was "unreliable" and "difficult to refund". The previously promised part-time job also failed to be fulfilled, and some people took online loans to pay tuition fees.

Can zero foundation really be completed quickly? What kind of medicine does gourd sell in training classes with thousands of yuan?

"Xiaobai exclusive, take you to cash easily"

"You are only one course away from the great God of dubbing." An online education On the platform, a live dubbing class priced at 1 yuan gradually reached a climax. The teacher first shared several voice skills. Amid the worship in the barrage area, she turned the conversation and promoted the broadcasting system class worth 7480 yuan. "61 famous teachers' boutique live broadcast courses are customized for zero foundation Xiaobai. It can be recommended to receive orders after graduation."

There was a warm atmosphere in the message area, and many students showed interest in the course. When a student said he was "shy in his pocket", the teacher seized the words and launched an offensive, promising that after passing the examination, the cooperation platform will give priority to the list. "If you record audio novels, you can earn 100 yuan an hour. I have students who earn 9000 yuan a month and have already earned their tuition back."

After describing the bright "money" scene, the teacher gave the payment option of installment payment. The reporter consulted about this. The other party said that the company has its own student aid platform. It only needs to pay a deposit of 200 yuan to enjoy interest free installment payment.

In addition to dubbing, many "zero foundation crash classes" have also emerged in emerging fields such as illustration and short video editing. The reporter found that their drainage paths are generally similar: first, attract students through the "audition class" with very low fees, then instill a large number of concepts such as "teaching package meeting" and "easy realization", and then launch the expensive "system class" and "advanced class".

In the pre-sales group of "zero basic business illustration realization camp" of an educational institution, the reporter observed that college students, full-time mothers and "slash youth" planning sidelines are involved in the consultation course. A Baoma worried that she didn't have time to attend the class, and the teaching assistant responded that "you can watch playback at will within two years". Some "Xiaobai" worried that it was difficult to get started, and the teaching assistant claimed that "the head teacher answers all questions".

Liao huaixue, a lawyer at Taihe Thai law firm, believes that in recent years, employees have a strong willingness to participate in training and learn new skills. At the same time, many people begin to seek sideline development to increase their income. Some institutions seize the opportunity to choose some popular sidelines and affix the label of "low investment and high return" to cater to this psychology of "making fast money".

"The tuition fee has been paid, and I can't get the bill at all"

"If the content is old-fashioned, the teachers' own fans are fake." After learning several "zero basic video editing classes", college student Jolin felt that she had been "routine". She found by chance that not only the course content can be found freely on the Internet, but also the materials presented by the training are pirated videos on the Internet.

A student who participated in an organization's "accelerated illustration class" told reporters that the course content was not prepared for "Xiaobai". "The lecture uses the professional language in the field of painting. The original live broadcast class has shrunk to a recording and broadcasting class. It is impossible to communicate with the teacher in real time. In the end, we can't even talk about getting started, let alone making money."

In June last year, Wang Ning, who purchased the broadcasting system course of the above-mentioned online education platform, successively paid various fees such as deposit, tuition and materials, but did not receive any part-time invitation after graduation. "A total of more than 8000 yuan was paid, and even the completion certificate had to spend 50 yuan. After class, a classmate asked when there was an audition opportunity, and the teaching assistant immediately dissolved the class group."

The reporter found that on the "black cat" and other consumer complaint platforms, there are not a few complaints about the "zero basic training course", most of which involve cost disputes. First, after students find that "the course quality is poor" and "it is difficult to fulfill their commitments", they often ask the institution to refund the tuition. At this time, the customer service disappears directly. Second, the installment payment recommended by some institutions is actually interest bearing loan. Under the guidance of customer service, some low-income groups carry on the online loan without knowing it, and the negotiation cancellation is fruitless.

In this regard, Liao huaixue analyzed that the behavior of training institutions may constitute unilateral fraud and need to bear civil liabilities such as returning property and compensating losses. The administrative penalty for violating the provisions of the advertising law and the guarantee training law may be imposed, and the results of advertising and training may be suspended. If the student loan is forced or induced, and the loan contract actually violates the original intention of the consumer, the loan contract is a revocable contract according to the civil code.

Crash class chaos needs to be treated in many ways

Many respondents believe that we can promote collaborative governance from the aspects of industry supervision, platform self-discipline, publicity and education, and further reduce the living space of the "zero basic training course".

Liao huaixue said that the relevant departments should strengthen supervision and law enforcement of illegal institutions that falsely publicize and deceive loans, so as to achieve early detection, early warning and early investigation and punishment. It is understood that such online training courses usually have three business formats: education, commerce and online products, involving the jurisdiction of multiple departments such as market supervision and online information. In order to realize normal supervision, it is necessary to further clarify the division of responsibilities and administrative jurisdiction.

"Internet advertising has strong concealment, which is characterized by difficulty in discovery, characterization and evidence collection. Objectively, it is difficult to achieve all-round, all-time and no omission supervision." Liao huaixue believes that the network platform has a responsibility to defend its territory. It should strengthen the audit of advertisers' qualification and advertising content, and empower the platform governance with technical monitoring. In addition, for the advertisements of "zero foundation crash course" reported and monitored by users, warning, shielding and other treatment methods should be taken according to the specific situation to avoid more users from suffering losses.

It is up to young people themselves to see through the routine of pseudo "accelerated classes". Taking the illustration industry as an example, Xiaomai, a senior illustrator, told reporters that although there is a strong demand for talents, the "zero foundation" and "high yield" are purely "misunderstandings". "What the training class can teach is only simple techniques and the usage of drawing software, which is far from meeting the commercial requirements. As a sideline, newcomers can only receive simple tasks of drawing QQ and game avatars, which is absolutely difficult to call 'high salary'."

"We should increase the publicity of anti fraud and anti fraud, guide relevant groups to enhance their awareness of prevention, establish a correct learning attitude and concept of job selection, and learn skills through formal channels, rather than brainwashing marketing by trusting illegal institutions." Liao Huai theory.

(some respondents are pseudonyms)

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