Geely Will Launch A New Radar Brand: The Main New Energy Pickup

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The Great Wall deserves to take the lead in domestic pickup trucks; New energy, BYD is just like the sun in the sky. Is it possible to combine the strengths of the two companies to create a "new energy pickup"? Geely took the lead in this matter. According to media reports, Geely will launch a new Padar brand on June 17, focusing on "a new diversified outdoor lifestyle".


According to professionals, Geely plans to build rradar into a high-end new energy brand, and its first model is expected to be launched in 2022.

As early as November 2021, it was rumored that Geely holdings had spun off the pickup business from the commercial vehicle group and planned to build a high-end new energy brand, the first model is expected to be launched in 2022 . Subsequently, an official bidding announcement confirmed the rumors of the high-end new energy pickup project.

At present, Geely has established independent pickup related companies, including Geely pickup auto parts (Shandong) Co., Ltd. and Geely pickup auto sales (Shandong) Co., Ltd. the shareholders of both companies are Hangzhou Geely Auto Research and Development Co., Ltd., which is a wholly-owned subsidiary of Zhejiang Geely Holding Group Co., Ltd.

Various signs indicate that padara may be the high-end new energy pickup brand of Geely pickup truck, then the models of this brand series are likely to use Geely's Raytheon hybrid system, and also have a pure electric version .

Interestingly, BYD also plans to launch new energy pickup trucks. Great Wall Motors also has a layout. Is it possible that the spring of domestic pickup trucks is coming?

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